DAY THREE BRING IT ON!!!...were not my first thoughts when I woke up this morning. As soon as we got out the door though, I woke up a bit! Kinda lol. My eyelids were so heavy. In my notebook I tried to write to stay awake. At the top it says, "My eyes haven't done this before I want to keep my eyes open but I can't. I swear everyone-" lol and then I couldn't keep going. Our first meeting was with PRSA. I'm currently in the student chapter, PRSSA, at my school. It's an awesome program with so many opportunities for PR professionals available. In Times Square, there is a little thing called "the ball drop" in New York City. Yeah, you've heard of it. It's actually a big thing. Well the next PR firm we went to, Thatcher & Co., has a balcony that is right next to it. Sick New Years Eve parties there I'm guessing. Brad Thatcher actually has UVU as one of their clients, and did some cool things like take the Roots of Knowledge display to New York City for more publicity. We ate Middle-Eastern food and learned from him the difference between advertising and public relations. Advertising is paid media, PR is EARNED! It's even more credible that way. I also learned from him that you're not going to be interested in every client you work for, but you have to invest yourself in them anyway! Anything can be interesting if you get into it. The third appointment we went to was called FashionPR, except they apparently got rid of the PR part because "PR" is limiting and old-fashioned, and they want to be known as a "communications company." They had clients such as ASOS, Steve Madden, Tinder, Macey's, Parson's and more. Jeff Woodward brought his dog Charlie in with us and sat us down for an hour while we chewed on Brandless chocolate bark. We took a little tour and they mentioned how they'd be hosting an influencer party that night. Afterwards we had some free time so Laura, Marissa, Mackenzie and I went to go visit NYU and the George Washington Arch, there was a kid skating on three skateboards at a time and unicycler AND a juggler. It was bumpin'. We had dinner at a yummy Pho restaurant nearby and then THEE nest banana cream pudding from Magnolia after, which was to die for. Took the subways home and we're finally figuring out how to navigate the city! Also I found out that Ariana Grande's manager lives two streets away from our hotel. No big deal. www.uvuprssa.org www.facebook.com/uvuprssa/ www.instagram.com/kaitiguiver/
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